Quick comparison

Compare the recorded platform, license and requirements for each option.

Quick comparison
ProductPlatformLicenseRequirements
Image Optimizer – Compress Images and Convert to WebP or AVIFWordPressGPL-compatible (WordPress directory)WordPress 6.7 / PHP 7.4
EWWW Image OptimizerWordPressGPL-compatible (WordPress directory)WordPress 6.8 / PHP 7.4
Smush – Image Optimization, Compression, Lazy Load, WebP & CDNWordPressGPL-compatible (WordPress directory)WordPress 6.4 / PHP 7.4
Imagify Image Optimization: Optimize Images | Compress & Convert to WebP/AVIFWordPressGPL-compatible (WordPress directory)WordPress 5.3 / PHP 7.4
Converter for Media – Optimize images | Convert WebP & AVIFWordPressGPL-compatible (WordPress directory)WordPress 4.9 / PHP 7.4

Choosing the right software

Choose the output formats and retention policy before bulk processing media. Preserve originals or a recoverable backup until visual quality has been reviewed. Check how responsive sizes, transparency and already-compressed images are handled. Some plugins use external processing credits; an open-source code license does not establish unlimited free optimization. Test representative photographs, logos and screenshots.

This shortlist covers 5 currently listed WordPress options selected from 37 catalog records with supported evidence for this use case. Each included record has an official directory URL, a recent metadata check and a recorded upstream update within two years. The selection prioritizes a matching stated purpose, then reported adoption as a tie-breaker. It is not a hands-on performance ranking or a security endorsement. The snapshot was prepared on 2026-10-02.

1. Image Optimizer. Source description: “Image Optimizer is an easy-to-use WordPress plugin that reduces image size through various compression and resizing techniques –…”. Deployment: WordPress 6.7 / PHP 7.4. Listed version 1.7.7. 1,000,000 active installations reported by WordPress.org. The source identifies the developer as Elementor. Its directory metadata records testing through WordPress 7.0.6; this is an upstream compatibility declaration, not a BuyPHP test. Compare the listed 1.7.7 release with the version available when you install. The upstream update recorded for this candidate is 2026-09-22. Open its product record for the attributed facts and official download route before adding it to your implementation plan.

2. EWWW Image Optimizer. Source description: “Comprehensive image optimization with WebP, AVIF, Lazy Load, and more. Optimize images automatically for Faster Sites and Happy…”. Deployment: WordPress 6.8 / PHP 7.4. Listed version 8.8.0. 1,000,000 active installations reported by WordPress.org. The source identifies the developer as Shane Bishop. Its directory metadata records testing through WordPress 7.1.2; this is an upstream compatibility declaration, not a BuyPHP test. Compare the listed 8.8.0 release with the version available when you install. The upstream update recorded for this candidate is 2026-09-24. Open its product record for the attributed facts and official download route before adding it to your implementation plan.

3. Smush. Source description: “Compress and optimize images, enable lazy load, serve WebP & AVIF, and speed up your site with a…”. Deployment: WordPress 6.4 / PHP 7.4. Listed version 4.3.4. 1,000,000 active installations reported by WordPress.org. The source identifies the developer as WPMU DEV - Your All-in-One WordPress Platform. Its directory metadata records testing through WordPress 7.1.2; this is an upstream compatibility declaration, not a BuyPHP test. Compare the listed 4.3.4 release with the version available when you install. The upstream update recorded for this candidate is 2026-09-29. Open its product record for the attributed facts and official download route before adding it to your implementation plan.

4. Imagify Image Optimization: Optimize Images. Source description: “Image optimization in 1‑click: compress, resize & convert to WebP/AVIF – free up to 20MB/month. Enjoy the easiest…”. Deployment: WordPress 5.3 / PHP 7.4. Listed version 2.3.4. 1,000,000 active installations reported by WordPress.org. The source identifies the developer as WP Media. Its directory metadata records testing through WordPress 7.1.2; this is an upstream compatibility declaration, not a BuyPHP test. Compare the listed 2.3.4 release with the version available when you install. The upstream update recorded for this candidate is 2026-09-07. Open its product record for the attributed facts and official download route before adding it to your implementation plan.

5. Converter for Media. Source description: “Speed up your website by using our WebP & AVIF Converter. Optimize images and serve WebP and AVIF…”. Deployment: WordPress 4.9 / PHP 7.4. Listed version 6.6.5. 500,000 active installations reported by WordPress.org. The source identifies the developer as Mateusz Gbiorczyk. Its directory metadata records testing through WordPress 7.1.2; this is an upstream compatibility declaration, not a BuyPHP test. Compare the listed 6.6.5 release with the version available when you install. The upstream update recorded for this candidate is 2026-08-18. Open its product record for the attributed facts and official download route before adding it to your implementation plan.

Compatibility comparison: 5 distinct prerequisite statements are recorded across this shortlist. WordPress 6.7 / PHP 7.4; WordPress 6.8 / PHP 7.4; WordPress 6.4 / PHP 7.4; WordPress 5.3 / PHP 7.4; WordPress 4.9 / PHP 7.4. Match these minimum requirements to your actual PHP and WordPress versions, then test the specific workflow on a copy of your site. A minimum version is not a promise that every theme, extension or newer runtime combination works. Missing integration evidence should remain a question for the developer.

Before choosing, use the linked product records to check current prerequisites and source timestamps. Ask the developer about edition-specific capabilities, update support and any external service account needed. Source metadata helps create a practical shortlist, but deployment quality still depends on your configuration, content and integrations. No price or feature should be treated as verified unless its source is recorded.

Explore the products

Follow each product page for sources and current verification details.

WordPress

Source description: “Image Optimizer is an easy-to-use WordPress plugin that reduces image size through various compression and resizing techniques –…” Deployment: WordPress 6.7 / PHP 7.4. Listed version 1.7.7. 1,000,000 active installations reported by WordPress.org.

Check seller for priceGPL-compatible (WordPress directory)
Checked Oct 18, 2026 · Official source ↗
View details →
WordPress

Source description: “Comprehensive image optimization with WebP, AVIF, Lazy Load, and more. Optimize images automatically for Faster Sites and Happy…” Deployment: WordPress 6.8 / PHP 7.4. Listed version 8.9.0. 1,000,000 active installations reported by WordPress.org.

Check seller for priceGPL-compatible (WordPress directory)
Checked Oct 18, 2026 · Official source ↗
View details →
WordPress

Source description: “Compress and optimize images, enable lazy load, serve WebP & AVIF, and speed up your site with a…” Deployment: WordPress 6.4 / PHP 7.4. Listed version 4.3.4. 1,000,000 active installations reported by WordPress.org.

Check seller for priceGPL-compatible (WordPress directory)
Checked Oct 18, 2026 · Official source ↗
View details →
WordPress

Source description: “Image optimization in 1‑click: compress, resize & convert to WebP/AVIF – free up to 20MB/month. Enjoy the easiest…” Deployment: WordPress 5.3 / PHP 7.4. Listed version 2.3.4. 1,000,000 active installations reported by WordPress.org.

Check seller for priceGPL-compatible (WordPress directory)
Checked Oct 18, 2026 · Official source ↗
View details →
WordPress

Source description: “Speed up your website by using our WebP & AVIF Converter. Optimize images and serve WebP and AVIF…” Deployment: WordPress 4.9 / PHP 7.4. Listed version 6.7.0. 500,000 active installations reported by WordPress.org.

Check seller for priceGPL-compatible (WordPress directory)
Checked Oct 18, 2026 · Official source ↗
View details →

How these products were selected

Prepared from official WordPress directory API metadata and a topic-specific editorial brief. Matching requires classification evidence of at least 0.75, a source check within 30 days and an upstream update within two years. Adoption only breaks ties between purpose-matched candidates. No paid placement, commission, fabricated testing or inferred commercial pricing is used.

Read the software buying checklist

Common questions

What should I check first for image optimization plugins?

Choose the output formats and retention policy before bulk processing media. Preserve originals or a recoverable backup until visual quality has been reviewed. Check how responsive sizes, transparency and already-compressed images are handled. Some plugins use external processing credits; an open-source code license does not establish unlimited free optimization. Test representative photographs, logos and screenshots.

Does a listed download include every paid feature or external service?

No. The directory provides an authorized core download. Review the developer edition terms, connected-service limits and commercial support separately.

Were these plugins installed and tested by BuyPHP?

No. This comparison verifies public source metadata and stated requirements. Perform a staging test for your own configuration before deployment.